Oreos
Oreos Still King of Cookies Market
Chicago Tribune Published November 12, 2005
Granola bar sales are booming, especially in Los Angeles. Lay's rules the potato chip market, but not in Philadelphia or Baltimore. And Oreos are the top-selling cookie, period. Those are some of the findings of a study of snack sales over the last year in U.S. supermarkets, compiled by Chicago-based Information Resources Inc. While the market research firm didn't provide any commentary with the study, the results show granola bars to be the fastest-growing snack category in the nine metropolitan areas where data were compiled. The study comes with Americans consuming fewer cookies and trying to eat healthier snacks. The IRI data show that longtime brand juggernauts such as Oreos, Ritz, Lay's and Doritos continue to be the No. 1-selling cookie, cracker, potato chip and tortilla chip, respectively.
I work for a company that processes data for IRI.
Chicago Tribune Published November 12, 2005
Granola bar sales are booming, especially in Los Angeles. Lay's rules the potato chip market, but not in Philadelphia or Baltimore. And Oreos are the top-selling cookie, period. Those are some of the findings of a study of snack sales over the last year in U.S. supermarkets, compiled by Chicago-based Information Resources Inc. While the market research firm didn't provide any commentary with the study, the results show granola bars to be the fastest-growing snack category in the nine metropolitan areas where data were compiled. The study comes with Americans consuming fewer cookies and trying to eat healthier snacks. The IRI data show that longtime brand juggernauts such as Oreos, Ritz, Lay's and Doritos continue to be the No. 1-selling cookie, cracker, potato chip and tortilla chip, respectively.
I work for a company that processes data for IRI.
posted by MaximumBob | 9:30 PM
0 Comments:
Post a Comment
<< Home